Where Do Events Fit into Your Marketing Strategy in 2026?
Events should be a core part of your marketing strategy. Whether you're focusing on maximising ROI or driving long-term engagement, discover how to make your events more impactful and measurable for your brand.
Gemma Baker 10 November 2025 
Experientialism to Transformationalism in Events: 2025/26 Trends & Predictions
Explore the future of events in 2026, from AI adoption to the surprising return of "dumb." Learn how technology and human connection are shaping transformational event experiences.
Alistair Turner 31 July 2025 
One Simple Strategy to Boost Venue Enquiries - Storytelling
Learn how to create more personal connections with audiences with the aim of driving business growth and fostering customer loyalty through brand story telling.
Edward Poland 9 August 2019 
Production by Royal Warrant
From corporate events to stylish social occasions Fisher productions provide a first-class events service. Whatever your event, Fisher Productions [https://hirespace.com/Suppliers/Event-Suppliers/Fisher-Productions] have the professional expertise to execute it flawlessly. With clients ranging from Costa Coffee to Hugo Boss, Fisher Productions [https://hirespace.com/Suppliers/Event-Suppliers/Fisher-Productions], are trusted to manage and produce some of the industry's most talked about product l
EventLAB Series: The Most Instagram-Worthy Venues This Summer
A great event begins with a great venue. Whether you're hosting a party, launching a product or putting on a conference, having a killer looking venue is a huge asset. It's impossible to overstate the marketing benefit that comes with people organically promoting your event on social media. What better way to generate a buzz and tempt those Instagram [https://www.instagram.com/hirespace/?hl=en%7D] influencers than with a gorgeous venue that they just can't help but take photos of. We've picked f
9 Common Digital Marketing Terms, Explained
Today's world of digital sales and marketing brings up a wealth of new words and phrases that, on first glance, can be dauntingly unfamiliar and may make you want to jump into a time machine back to the good ole-fashioned days of cold calling and smooth talking. But there's no getting away from the fact that modern techniques are here for good. So the marketing team at Hire Space [https://hirespace.com/] has put together a go-to guide for the terms you may come across in 2017 and beyond. PPC:
6 Reasons Why Venues Should Join Hire Space
Four years ago, we launched Hire Space to connect event venues with new customers easily via our online platform and Venue Expert service. We've come up with 6 reasons why Venue Managers might like working with Hire Space, and why venues should join the club [http://bit.ly/2kQaHEd]! 1. Best SEO in the Industry = High Web Traffic Our Marketing team has enhanced our site visibility on search engines and as a result 1.3M customers visited our web site in 2016 (7% higher than the previous year). Ou
RIEMY WAN 1 February 2017 
So you've been featured on the Hire Space blog?
You've been featured on the Hire Space blog [https://hirespace.com/blog] – woohoo! Hire Space promotes all of its blog content to its community of 100,000+ venue bookers, so you can be sure that lots and lots of people will read the feature. You're always welcome to ask us how we've promoted it – it's what we do best! There are a couple of things you can do to really maximise the impact of the content. Check them out: 1. Link to the feature from your website Third-party endorsements are a fan
Edward Poland 15 January 2017 
Venue Marketing Series: Introduction
Calling go-getting venue managers! In this series, we'll discuss the basics of online marketing for venues. We’ll talk about social media, SEO, search marketing and a lot more great (and often free) ways to generate new customers for your venue. You can see the full breakdown of the Venue Marketing Series below: 1. Introduction [https://hirespace.com/blog/venue-marketing-introduction/] 2. A brief history of online marketing [https://hirespace.com/blog/venue-marketing-history/] 3. On
Hire Space 18 September 2016 
Venue Marketing Series: Introduction To Content Marketing
Content marketing is when a company produces something useful, interesting or entertaining for potential customers. This might include Youtube videos, social media output, infographics, blog posts, or even a mini-series. Here we explain why it's so important, and how it could help you. In 1997, Seth Godin put into words what many marketers were beginning to realise: there's just too much stuff out there. When he was writing - and this was before the internet - the average person would see about
Tommy Shane 23 March 2015 
Venue Marketing Series: Analytics
Calling go-getting venue marketers! In this series we discuss the basics of online marketing for venues. We’ll talk about social media, SEO, search marketing and a lot more - all great (and often free) ways to generate new customers for your venue. Enjoy! Now you have learnt the basics of setting up a website and optimising it for keywords, and have seen how building links from other high value websites will help you to build your online reputation, it’s time to start enjoying the rich data you
Edward Poland 16 February 2015 
Venue Marketing Series: Mobile
Calling go-getting venue marketers! In this series we discuss the basics of online marketing for venues. We’ll talk about social media, SEO, search marketing and a lot more - all great (and often free) ways to generate new customers for your venue. Enjoy! Like 2014, 2015 will be a year in which mobile grows and grows. Ensuring a mobile presence is crucial for online marketers, and it should, if we're honest, take up more than one chapter of this series. Suffice to say we will be mentioning it f
Edward Poland 12 January 2015 
Venue Marketing Series: Linkbuilding
Calling go-getting venue marketers! In this series we discuss the basics of online marketing for venues. We’ll talk about social media, SEO, search marketing and a lot more - all great (and often free) ways to generate new customers for your venue. Enjoy! As we touched on in the first blog in this series [https://hirespace.com/blog/venue-marketing-history/], linkbuilding - the process of encouraging other websites to link to your own - has long been a fundamental part of online marketing. In r
Edward Poland 1 December 2014