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Alex Townshend

Alex Townshend

Alex Townshend is a Sustainability Consultant at You. Smart. Thing. (YST), who helps organisations reduce carbon footprints and enhance visitor experiences through tailored travel plans.

ESG Initiatives: Optics versus Impact
Sustainability

ESG Initiatives: Optics versus Impact

This article highlights that not all ESG initiatives are equally impactful. Often, visible actions like banning single-use plastics boost reputation, while more effective efforts, like reducing visitor travel emissions, are overlooked. It's time to prioritise what truly matters.

Alex Townshend Alex Townshend 24 July 2025
Case Study: How ‘You. Smart. Thing.’ Helped the CN Sustainability Summit Reduce Carbon Emissions from Visitor Travel
Sustainability

Case Study: How ‘You. Smart. Thing.’ Helped the CN Sustainability Summit Reduce Carbon Emissions from Visitor Travel

Learn how the CN Sustainability Summit 2023 cut carbon emissions from visitor travel using ‘You. Smart. Thing.’. Discover how this smart travel solution helped reduce the event’s footprint while engaging attendees in sustainable transport choices.

Alex Townshend Alex Townshend 2 October 2024