Measurement and Analysis
Putting on extraordinary events is only half the battle... you need to know how to measure, track, and understand the insights from your event so you can improve for next time! Here are our top tips on measuring your metrics and evaluating your event impact.
How To Guide
Driving Year-Round Engagement: How Content Strategy Enhances Event Experiences
Discover how a smart content strategy and emerging event trends can drive year-round engagement, extend event experiences and create lasting connections.
4 min read
Event Tech
AI and Sustainability: How New Technology Can Make Events a Greener Industry
Discover how AI is transforming sustainability in events in our latest blog with MeetEngland. Explore powerful tools like the GDS Index and isla’s Trace, leading the way to greener, more impactful events.
9 min read
Digital Marketing
Digital Tools to Measure the Impact of Your Event
Modern event organisers have access to a whole arsenal of digital event tools they can use to measure metrics and build a better understanding of how their event performed - and how to improve the next time round. Here are five of the best.
7 min read
How To Guide
Measuring The Impact Of Your Event: A Guide For Organisers
Whatever the goal of your event, it's essential that you're guided by objectives and use these to measure and reflect on the success of the event. Here, we share our top tips for measuring the metrics that truly matter for in-person events!
9 min read
Measurement and Analysis
How to Effectively Collect and Use Feedback to Improve Your Event
Discover strategies for collecting and using event feedback to enhance attendee experience, meet goals and drive future success.
6 min read
Sustainability
How CSRD Affects Event Professionals in 2024/25 and How to Prepare
The Corporate Sustainability Reporting Directive (CSRD) introduces new sustainability reporting standards. This blog explores what CSRD entails, the challenges it poses, and how event professionals can prepare and measure their compliance effectively.
4 min read
How To Guide
Do More With Less: A Guide To Scaling Your Events Programmes
It's no secret that events teams are stretched far beyond their means. To help release the pressure valve, we discuss how to do more with less so that you can scale your events programmes long-term.
7 min read
Event Tech
Say Goodbye to Booking Hassles: Introducing Instant Booking Technology!
We're excited to announce that we’ve launched instant-booking technology, which means significant time savings for event planners. Here's the lowdown!
4 min read
Events
'The Events Outlook': key takeaways on optimising business event programmes
With tighter budgets, smaller teams, and rising event costs, event planners are facing no shortage of challenges in the current environment. Here, 4 experts discuss optimising event programmes against the current events outlook.
7 min read