Measurement and Analysis

Putting on extraordinary events is only half the battle... you need to know how to measure, track, and understand the insights from your event so you can improve for next time! Here are our top tips on measuring your metrics and evaluating your event impact.

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Digital Marketing

Digital Tools to Measure the Impact of Your Event

Modern event organisers have access to a whole arsenal of digital event tools they can use to measure metrics and build a better understanding of how their event performed - and how to improve the next time round. Here are five of the best.

Author profile image for Jessamy Cowie
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Author profile image for Gemma Baker

7 min read

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Sustainability

How CSRD Affects Event Professionals in 2024 and How to Prepare

The Corporate Sustainability Reporting Directive (CSRD) introduces new sustainability reporting standards. This blog explores what CSRD entails, the challenges it poses, and how event professionals can prepare and measure their compliance effectively.

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4 min read

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How To Guide

Measuring The Impact Of Your Event: A Guide For Organisers

Whatever the goal of your event, it's essential that you're guided by objectives and use these to measure and reflect on the success of the event. Here, we share our top tips for measuring the metrics that truly matter for in-person events!

Author profile image for Gemma Baker

8 min read

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How To Guide

Do More With Less: A Guide To Scaling Your Events Programmes

It's no secret that events teams are stretched far beyond their means. To help release the pressure valve, we discuss how to do more with less so that you can scale your events programmes long-term.

Author profile image for Gemma Baker

7 min read

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Digital Marketing

Collecting Feedback on Your Event

Feedback is a crucial part of measuring the success of an event. Here are our top 5 tips on how to go about it!

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5 min read

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Event Tech

Say Goodbye to Booking Hassles: Introducing Instant Booking Technology!

We're excited to announce that we’ve launched instant-booking technology, which means significant time savings for event planners. Here's the lowdown!

Author profile image for Jessamy Cowie

4 min read

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Events

'The Events Outlook': key takeaways on optimising business event programmes

With tighter budgets, smaller teams, and rising event costs, event planners are facing no shortage of challenges in the current environment. Here, 4 experts discuss optimising event programmes against the current events outlook.

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7 min read