Eventprofs
From marketing to budgeting, here we include all our ideas and inspiration to help #eventprofs navigate our changing industry.

Digital Marketing
Where Do Events Fit into Your Marketing Strategy in 2026?
Events should be a core part of your marketing strategy. Whether you're focusing on maximising ROI or driving long-term engagement, discover how to make your events more impactful and measurable for your brand.

How To Guide
Driving Year-Round Engagement: How Content Strategy Enhances Event Experiences
Discover how a smart content strategy and emerging event trends can drive year-round engagement, extend event experiences and create lasting connections.

Measurement and Analysis
Why Companies Are Getting Event ROI Wrong (And How to Fix It)
Discover why companies miscalculate event ROI, and how to fix it with data, automation and smart tools like Hire Space 360.

Digital Marketing
Digital Tools to Measure the Impact of Your Event
Modern event organisers have access to a whole arsenal of digital event tools they can use to measure metrics and build a better understanding of how their event performed - and how to improve the next time round. Here are five of the best.

Measurement and Analysis
How to Effectively Collect and Use Feedback to Improve Your Event
Discover strategies for collecting and using event feedback to enhance attendee experience, meet goals and drive future success.

Event Tech
Smarter Events: Harnessing AI and Smart Tools for Event Productivity
Discover how event professionals are using AI and smart tools to boost productivity, creativity and connection. From real-world use cases to expert insights at the BNC Event Show, explore how technology is shaping smarter, more human events.

London Venues
5 Summer BBQ Party Venues
What better way to usher in the summer than a summer party in a great venue. With everything from rooftops to private gardens, discover London's best.

International Women's Day
From Awareness to Action: What Needs to Happen Next for Gender Equality
Explore actionable steps for gender equality beyond International Women's Day with insights from thought leaders on driving real change.

Accessibility
Top Tips for Planning Inclusive Events: An Accessibility Guide For Event Organisers
In events, inclusivity isn't just a buzzword - it's a necessity. We've worked with some of the leaders in the events industry on guidance for making events accessible: here's a comprehensive guide to help make sure every event you plan is inclusive!

Accessibility
Invisible Disabilities: Meeting Hidden Accessibility Needs in Events
Here’s how you can design events that are more inclusive, accessible and empowering for attendees with invisible disabilities in 2025 and beyond.

Accessibility
The Future of Accessibility & Inclusion In Events
Discover the future of accessibility and inclusion in events with expert tips, innovative technologies, and practical strategies to make your events inclusive and accessible for everyone.
How To Guide
Mental Health and Wellbeing for Event Planners
Event planning is rewarding but demanding. Explore tips, tools and mental health resources to manage stress and support wellbeing.

How To Guide
7 Ways Event Professionals Can Stay Productive in 2026
Discover 7 proven strategies for event professionals to stay productive in 2026, from AI tools to work-life balance and mental wellbeing.

Away Days
7 Top Tips To Level Up Your Away Days
Who said away days have to be boring? Here are our favourite ways to banish that boardroom boredom!

Event Tech
Elevate Your Events: The 2026 Guide to Adopting Smart Technology
Discover how smart technology is transforming events in 2026, from smarter planning and personalised experiences to accessibility, engagement and sustainability.

Event Tech
AI-Powered Event Measurement: Revolutionising How We Track Success
Tired of frustrating manual event measurement? Discover how AI is revolutionising the industry, offering real-time insights, automated feedback and predictive analytics. Learn how to drive data-driven decisions and improve event sustainability.

Event Tech
6 Weeks to 6 Hours: How AI is Changing How Business Event Planners Book Venues
In collaboration with MeetEngland, explore how AI is impacting the events sector, from the very start, to now.

Event Tech
AI and Creative Event Design: New Opportunities for Event Planners
In collaboration with Meet England, take a look at some of the key opportunities to maximise the opportunities presented by AI and smart technology.

How To Guide
Measuring The Impact Of Your Event: A Guide For Organisers
Whatever the goal of your event, it's essential that you're guided by objectives and use these to measure and reflect on the success of the event. Here, we share our top tips for measuring the metrics that truly matter for in-person events!

Sustainability
Sustainable Event Planning: Set & Measure Green Goals with isla
Learn how event professionals can set and measure sustainable objectives for greener events in 2025, using TRACE, AI tools and Net Zero strategies.

Sustainability
CSRD and Events: What Event Profs Need to Know in 2025
Discover what the EU’s CSRD means for event professionals in 2025, with updates, challenges and steps to stay compliant and sustainable.

Event Tech
AI and Sustainability: How New Technology Can Make Events a Greener Industry
Discover how AI is transforming sustainability in events in our latest blog with MeetEngland. Explore powerful tools like the GDS Index and isla’s Trace, leading the way to greener, more impactful events.

How To Guide
Leadership and Management Strategies for Event Leaders
Dive into our latest blog on what it takes to be a successful leader in events from some of the best in the industry.

How To Guide
Do More With Less: A Guide To Scaling Your Events Programmes
It's no secret that events teams are stretched far beyond their means. To help release the pressure valve, we discuss how to do more with less so that you can scale your events programmes long-term.


