Hire Space

Digital Marketing

We know how important it is to nail your marketing. Find tips, guidance and inspiration on digital marketing in this section.

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Diversity & Inclusion

Pride & Equality: Can the Events Industry Do More?

With increasing awareness and commitment to diversity, the question arises: Can the events industry do more to promote pride and equality? Let's find out.

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4 min read

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Digital Marketing

Digital Tools to Measure the Impact of Your Event

Modern event organisers have access to a whole arsenal of digital event tools they can use to measure metrics and build a better understanding of how their event performed - and how to improve the next time round. Here are five of the best.

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7 min read

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Digital Marketing

Where Do Events Fit into Your Marketing Strategy in 2024?

Events can be an invaluable part of an organisation's marketing mix when done right. To discuss this further, we sat down with Al Turner, CEO & MD of EightPR, to gain his expert insights.

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5 min read

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Product Launches

Here's Why PR and Marketing Agencies Use Hire Space

In this blog, we'll dive into why PR and marketing agencies use Hire Space, highlighting its benefits and how it supports the delivery of successful events.

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2 min read

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Digital Marketing

Collecting Feedback on Your Event

Feedback is a crucial part of measuring the success of an event. Here are our top 5 tips on how to go about it!

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5 min read

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EventLAB 2021

EventLAB 2021: A Holistic Approach To Marketing - Why It's Important & How It Can Work For You

This workshop at EventLAB 2021 was led by master marketer Kuba Wieczorek, who talked us through brand building and events as a marketing strategy.

Author profile image for Izzie Lachecki

4 min read

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EventLAB 2021

EventLAB 2021: What Is The Future Of Brand Building And Marketing?

The first session at EventLAB 2021 was led by Kuba Wieczorek and explored the future of brand building.

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4 min read

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Venue Marketing

Top Tips for a Picture-Perfect Venue Profile

There are thousands of people searching for an event venue every day. And you run a venue that you know would be perfect for them. But how do you make them realise that? The answer is in your profile picture!

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6 min read

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PR

How to PR Like a Pro Series: How to stand out from your competition with PR

Attention Venues, announcing the first of the 'How to PR like a Pro' Series by our friends at davies tanner for our venue community.

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3 min read

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Digital Marketing

One Simple Strategy to Boost Venue Enquiries - Storytelling

Learn how to create more personal connections with audiences with the aim of driving business growth and fostering customer loyalty through brand story telling.

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3 min read

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Digital Marketing

Event Marketing in 2019: What You Need to Know

Our guest blogger, Jose Bort is the CEO and Co-Founder of EventsCase - the first truly all-in-one event management software. A thought leader within the events space, Jose has delivered talks at Google Campus, City University and Cass Business School, and is a regular contributor across tech and events publications. -------------------------------------------------------------------------------- 2018 was a landmark year for investment in online channels and data prot

4 min read

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Event Suppliers

Live Streaming: Wider Reach and Better Engagement For Your Events

London Filmed offers brilliant live streaming solutions for events. But what exactly are the benefits of live streaming? Find out in our latest blog.

3 min read

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Meetings

Amplify Your Ideas at The Saïd Business School

From the smoky myth of the Oxford to the city’s position as one of the world's foremost hives of academia, Oxford has an undeniable reputation as a breeding ground for ideas. The Saïd Business School is the perfect place to create, discuss and pitch your own ideas in this historic city.

2 min read

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London Venues

How Well Do You Know London's Venues?

So you want to be a venue expert? Impress your colleagues with an encyclopaedic knowledge of London's best venues? Care to put your knowledge to the test? The challenge is simple, identify which are the bonafide, genuine Hire Space venues and which venues are pure hokum. Our Venue Experts got 15/15, can you? For more on London's best venues check out the Hire Space Blog

1 min read

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Events

What will the Events Industry look like in 2018?... And what do experts hope it will look like?

We asked leading events experts for their predictions and hopes for where the events industry is going as we head into 2018. Wellbeing, the impact of new technology and the GDPR legislation were all major talking points at EventLAB 2017 and it's clear they'll be a bigger part of the conversation in the new year. With so much in motion in the events industry, let's see what the experts had to say. How will the events industry of 2018 be different to that of 2017? From t

11 min read

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Venues

What Sort of Venue Are You?

It's the question that keeps you awake at night. Am I a historic venue? Or more of a party venue? Finally, we have the answers you've been seeking. Thanks to extensive psychoanalytical research, combined with our wealth of venue expertise and experience we're able to finally answer the question that has haunted the events industry for too long. What Sort of Venue Are You? Though the answer may be shocking, with this essential knowledge you can pursue your venue goals with new vigour. Whether y

1 min read

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Venue Marketing

9 Common Digital Marketing Terms, Explained

Today's world of digital sales and marketing brings up a wealth of new words and phrases that, on first glance, can be dauntingly unfamiliar and may make you want to jump into a time machine back to the good ole-fashioned days of cold calling and smooth talking. But there's no getting away from the fact that modern techniques are here for good. So the marketing team at Hire Space has put together a go-to guide for the terms you may come across in 2017 and beyond. PPC:

3 min read

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Digital Marketing

So you've been featured on the Hire Space blog?

You've been featured on the Hire Space blog – woohoo! Hire Space promotes all of its blog content to its community of 100,000+ venue bookers, so you can be sure that lots and lots of people will read the feature. You're always welcome to ask us how we've promoted it – it's what we do best! There are a couple of things you can do to really maximise the impact of the content. Check them out: 1. Link to the feature from your website Third-party endorsements are a fan

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3 min read

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Digital Marketing

Venue Marketing Series: SEO

Now that we’ve had a quick look at the beginnings of online marketing , it’s time to start looking at what you, as venue marketeers, can do to start bringing in brand new customers online. Your own website is the place to start, and you should play a big part in deciding how it looks. Whether you are building it yourself, or are outsourcing it to a web developer, it should be a reflection of your business - and you know that best! It should

5 min read

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Digital Marketing

Venue Marketing Series: LinkedIn

If Facebook is a scatter-gun, where your marketing can get to everyone, then LinkedIn is a sniper. It can pinpoint people precisely, on the basis of location, gender, but most importantly, their job. So, if you're after conferences, you can target conference planners. After meetings? You can target meeting planners. After weddings? You can target wedding planners. Here's how. LinkedIn is a business-focused platform, and so it attracts people who are in a high-income bracket, as well as those

3 min read

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Digital Marketing

Venue Marketing Series: Pinterest

As a venue, you should have some beautiful, professional photos. And not just of the whole of your space - even the little things, the trinkets, the details, the touches that make your venue what it is. But are you making the most of them? Pinterest is the photographer's paradise. It's a place of strong hues, inventive ideas and beautiful images. It's a place that, for venues, is the ideal landscape to get people excited about what you can offer to everyone planning their event. Here's a step-

4 min read

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Venue Marketing

Venue Marketing Series: YouTube

As a way of getting a message across, of telling a story, or of making a memorable impression, videos are number one. There is no competition. The world is on autoplay, and any marketing strategy needs to have a plan to use them. Here's a five-step plan to get you started. Before we get into how to create a great YouTube video, you've got to create your YouTube Channel. Much like creating a social media 'page', the process is easy to follow. You can get started by clicking here.

3 min read

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Digital Marketing

Venue Marketing Series: A Brief History Of Online Marketing

The world wide web is a multi-faceted thing, but when it comes to marketing, all roads lead to (and from) one place... Google. To understand how best to market your venue to new users online, it's helpful to have a sense of how Google works and thinks - and a brief understanding of the journey it has gone on since its inception in 1996. Here’s a very brief history. 1. PageRank When Larry Page and Sergei Brin started building the platform, they had a simple question to

4 min read

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Digital Marketing

Venue Marketing Series: Introduction

Calling go-getting venue managers! In this series, we'll discuss the basics of online marketing for venues. We’ll talk about social media, SEO, search marketing and a lot more great (and often free) ways to generate new customers for your venue. You can see the full breakdown of the Venue Marketing Series below: 1. Introduction 2. A brief history of online marketing 3. On

3 min read

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