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Brand Launches

8 Perfect Product Launch Locations

Your latest product is a triumph of design, engineering and innovation and you want to show it off. That's where Hire Space comes in. We've curated a list of eight of the finest venues in London to launch your new product, from rooftops with stunning views to arched warehouses with quirky vibes. Your product deserves to be shown off like never before – so let the launch party planning begin!

1. Frameless

Exclusive Hire | Frameless
Exclusive Hire | Frameless
Frameless

Selling any product is all about sales angles. Imagery, aesthetic design, and products that can catch the eye have the best chance of attracting a consumer’s attention. Frameless is a venue that breaks down the frame between art gallery and function space, turning any product launch or showcase into an experience. Used effectively, there are few places as beautiful to present a product to guests in.

Frameless also benefits from its Blank Canvas events space. As big as its tagline, Blank Canvas can turn your vision into a reality for your next big launch. At 30,000 square feet, Frameless’ flexibility makes it one of the best backdrops for a perfect product launch. And it’s conveniently located just a few minutes walk from Oxford Street and Marble Arch, making it easy to pop into after some window shopping.

Location: Westminster

Capacity: 450 Reception

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2. Studio 9294

90 Live | Studio 9294
90 Bar & Kitchen | Studio 9294
Studio 9294

If a product launch is about making a statement and leaving your audience in awe, Studio 9294 is the ideal place to make it happen. Located in the heart of Hackney Wick, this multi-space venue has an edgy, industrial vibe with a newfound sleekness, making it a versatile space that can be transformed to fit any brand's vision.

With a capacity of over 1,200 people, Studio 9294 boasts state-of-the-art sound systems and lighting equipment, making it an ideal venue for a dynamic and immersive product launch. Its warehouse-feel and high ceilings provide plenty of room for custom installations, ensuring that the event is as visually impressive as it is informative. So if you're looking for a unique, adaptable space that offers both flair and functionality, Studio 9294 is one to keep on your radar.

Location: Hackney Wick

Capacity: 500 Reception

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3. ODEON LUXE Leicester Square

ODEON LUXE Leicester Square
ODEON LUXE Leicester Square
ODEON LUXE Leicester Square

For a product launch with star power, look no further than ODEON Luxe Leicester Square. This iconic venue combines state-of-the-art AV technology with a rich cinematic history, ensuring your product takes center stage. The Dolby Cinema offers unparalleled sound and visual quality, while the luxurious seating ensures your guests enjoy every moment in style. Located in the heart of London, with an impressive façade that’s perfect for branding opportunities, this venue is ideal for making a bold statement. Whether it’s a tech reveal, fashion debut, or high-profile launch, ODEON Luxe guarantees a memorable experience.

Location: Leicester Square

Capacity: 1679 people

Enquire now

4. Vision Hall

Vision Hall & Inner Space | Vision Hall
Vision Hall & Inner Space | Vision Hall
Vision Hall

Located just a stone's throw away from King's Cross Station, Vision Hall is where the future of product launches meets the charm of historic London. This venue is a blank canvas on steroids, offering the flexibility to stage anything from a minimalist tech reveal to a full-blown circus (if your product is that kind of showstopper). With its state-of-the-art sound and lighting systems, every pixel and decibel can be perfectly orchestrated to make your product shine. And let's not forget its impressive digital features – imagine live-streaming your launch to a global audience while VIP guests mingle in the spacious, elegantly designed reception area. Vision Hall isn’t just a venue; it's the launchpad your product deserves.

Location: Kings Cross

Capacity: 500 Reception

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5. Icetank

Product Launches, Pop ups and Press Events | Icetank
Exclusive - Blank Canvas | Icetank
Icetank

Tucked away just steps from Covent Garden, Icetank boasts floor-to-ceiling windows and a white blank-canvas space, which makes it perfect for your branding and product displays. Worried about tech? The AV system here is as sleek as the venue itself.

Plus, it’s one of the few locations where you can truly let your imagination run wild, whether you're showcasing the latest gadget or a new fashion line. Want to make a big splash with your launch? You can't go wrong with Icetank.

Location: Covent Garden

Capacity: 120 Reception

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6. Hijingo

Whole Venue | Hijingo
Whole Venue | Hijingo
Hijingo

Hijingo isn't just shaking things up—it's flipping tables over and doing a happy dance on them! With its cutting-edge AV setup, Hijingo turns your product launch into a mind-bending kaleidoscope of sounds and visuals that'll have your guests buzzing with excitement. And let's not forget, Hijingo's prime location in the heart of Shoreditch makes it the hotspot that everyone wants to be a part of. So, if you're tired of the same old four walls and endless PowerPoint slides, Hijingo is ready to roll out the red carpet for your product and make sure it lands with a bang (and maybe a little sparkly confetti, too).

Location: Hackney

Capacity: 200 Reception

Enquire now

7. The Mermaid London

Lower River Room | The Mermaid London
Lower River Room | The Mermaid London
The Mermaid London

First up, we've got the Upper River Room at The Mermaid London! With space for up to 500 people, the aptly named Upper River Room overlooks the Thames and the breathtaking London city skyline.

It's one of the capital's most idyllic spots and is extremely versatile for product launches of all shapes and sizes. The iconic room - along with many of The Mermaid's multiple and varied spaces - is fitted with high-spec tech facilities and the production team are always happy to help with branding, audio-visuals or anything else you might need.

Location: Blackfriars

Capacity: 500 Reception

Enquire now

8. 26 Leake Street

Whole Venue | 26 Leake Street
Whole Venue | 26 Leake Street
26 Leake Street

A product launch at 26 Leake Street promises to be an unforgettable experience, surrounded by street art and the echoes of creativity. The venue's multiple event spaces can accommodate a range of activities, from cocktail receptions to presentations, offering flexibility for different aspects of a product launch event.

With its intriguing tunnel entrance and versatile interior, this venue offers an element of surprise and innovation that mirrors the essence of launching a new product. 26 Leake Street is conveniently located in Central London, making it easily accessible for guests arriving from various locations, which adds to its practicality as a launch venue.

Location: South Bank

Capacity: 1150 Reception

Enquire now


Ready to launch into something new? Whether you're going for style, glamour, or even history, these venues have it all.

So if you're looking for a bit more background info, or we've missed off your top location, check out the rest of our product launch venues or drop us a line to get our expert advice!

Browse more unique product launch venues

Or get in touch with one of our venue experts for tailored recommendations

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Author

Author Bradley Mezei profile image

Bradley Mezei

Bradley Mezei is an Account Executive at Hire Space with a passion for venue finding and events. With 8+ years in sales, he brings expertise and creativity to every project.

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